The world’s biggest names in sports business will head to the Gold Coast this May for SportAccord 2019, with major benefits for both international delegates and Queensland businesses.

That was the message at a SportAccord business briefing held at Australia House in London last month, hosted by TIQ Europe and the City of Gold Coast.

SportAccord is the world’s leading sports-business summit, bringing together sports decision-makers to network, discuss industry issues and seek commercial opportunities.

SportAccord 2019 will build on the international interest generated by last year’s Gold Coast Commonwealth Games and its accompanying Trade 2018 program, which included sessions on the economic impact of major sporting events.

TIQ Commissioner for Europe Linda Apelt said that representatives at the London briefing heard about the benefits of attending SportAccord, including the opportunity to connect with world-class Queensland businesses.

‘For the first time ever, SportAccord 2019 will include an extension program where international delegates and local Queensland businesses can participate in events including workshops, networking and site visits,’ Ms Apelt said.

‘This will be a unique opportunity for sports decision-makers, including delegates from influential international sports federations, to meet Queensland suppliers who can provide world-class products for sporting events.

‘Many of these Queensland businesses had the opportunity to scale up their operations as suppliers for the Gold Coast Commonwealth Games.

‘They offer services in everything from venue construction and management to high-tech systems that manage transport flows during major sporting events.’

Sport Accord will run from 5 to 10 May this year at the Gold Coast Convention and Exhibition Centre.

Around 60 potential delegates attended the London briefing session, which was held on 20 February.

The briefing was held in collaboration with the UK Department of International Trade, which will lead a trade mission to SportAccord, and Major Events International, which will support and promote the mission.

Boosting exports, including services exports, is a key goal of the Queensland Trade and Investment Strategy 2017–2022.

If you’re an overseas delegate interested in attending SportAccord, or a Queensland business interested in promoting your product there, contact TIQ