Food and beverage importers from 8 overseas countries visited South East Queensland in October, looking to give their customers a taste of Queensland’s world-class produce.

The 34 buyers met with 58 Queensland producers to discuss export opportunities during TIQ’s Taste of Queensland Gourmet Experience, which included 2 showcases and a number of regional visits.

The buyers’ group encompassed food and beverage importers, distributors, wholesalers, food-service providers, high-end supermarket and retail buyers, and online store purchasers from China, Hong Kong, the ASEAN region and USA.

Queensland companies showcasing their products came from locations across the state, including Bowen, Goondiwindi, Bundaberg, Scenic Rim, Sunshine Coast, Lockyer Valley, Bundaberg and the South Burnett.

Their offerings reflected the best of Queensland’s gourmet products, and included:

  • fruit and vegetables
  • beef
  • kangaroo meat
  • veal
  • quail
  • alcoholic drinks and fruit juices
  • ice cream
  • snacks and processed food
  • organic flour
  • health supplements.

The visitors first met producers at a Taste of Queensland Display Showcase in Springfield, with some of them heading to the Sunshine Coast for a second showcase event focused on health and wellness products.

Other buyers were given the option to join site visits and meeting programs with fresh produce and beef suppliers in Toowoomba, the Lockyer Valley, Kilcoy and Gympie.

Showcase participant Gordon Chalmers, General Manager of Tamborine Mountain Distillery, said the event was a great opportunity for the distillery.

‘The event was very well organised, and the briefing the week before was a stroke of genius,’ Mr Chalmers said.

‘It gave us the chance to prepare and maximise our face-to-face time with potential importers of our products.

‘We also got to network with our fellow exhibitors, and we may well be doing some considerable business with some of these local food and beverage suppliers.

‘We’re now hoping to join TIQ’s trade mission to China in March next year to follow up with potential buyers.’

Participant Ian Douglas, Managing Director of Lime Caviar – which markets ‘pearls’ from native finger lime plants – said the company was also looking forward to outcomes from the showcase event.

‘The idea of having potential buyers visit Queensland to meet with producers in a targeted way was a superb idea,’ Mr Douglas said.

‘We are likely to secure significant orders from Thailand, Malaysia and Singapore as a result.’

The Taste of Queensland Gourmet Experience ran from 23 to 25 October and was the largest inbound food and beverage mission ever delivered by TIQ.

Previous outbound Taste of Queensland trade missions have travelled to HOFEX in Hong Kong, Food and Hotel Asia in Singapore, and Food and Hotel China in Shanghai.

All Taste of Queensland events are organised and managed by TIQ through its network of 8 regional and 16 overseas offices.

Fostering export growth is one of the priorities of the Queensland Trade and Investment Strategy 2017–2022.

View the photo gallery from the Taste of Queensland Gourmet Experience.

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