Two Queensland food companies are celebrating their first export deals after taking part in a buyers showcase event organised by Trade and Investment Queensland during the Gold Coast 2018 Commonwealth Games.
Trade and Investment Queensland Chief Executive Officer Paul Martyn said this is the third year that the government’s global business agency has run the event involving overseas buyers and local food and beverage producers.
“Showcase events like these are a cost-effective way for Queensland companies to get their products in front of a number of potential buyers and receive valuable feedback on their products,” Mr Martyn said.
“It is a good opportunity for buyers to attend because they get to taste the products and talk to the companies to find out about their export capabilities and the all-important story behind the business.”
Gold Coast-based Dairy Free Down Under received its first export order for its range of non-dairy cheeses, which were shipped to the Middle East.
Director Kevin Flanagan said taking the first steps into exporting was exciting for the company.
“We launched our Dairy Free Down Under range in March 2018 and we have managed to spread ourselves across Australia in a short amount of time but there are a number of dairy free products coming in to Australia from overseas,” Mr Flanagan said. “I began thinking that we should also be competing with them over there.”
Brisbane-based company Youfoodz, producer of ready-made meals, snacks and beverages, has sent its first shipment of cold-pressed juice, protein ice-cream and protein balls to Malaysia and the Middle East.
Youfoodz Chief Business Development Manager Aidan Gordon said while he’d met the buyer at the Commonwealth Games showcase, his team was able to cement the relationship by joining the Trade and Investment Queensland led trade mission to the Food and Hotels Asia event in Singapore.
“The buyer tried our WheyWhip ice-cream range and loved it. This led to them taking on the WheyWhip brand, which also includes a range of protein balls, being stocked across several retailers in the Middle East – and growing,” Mr Gordon said.
“These events are a great platform to showcase your wares to buyers and also meet and build relationships with other fantastic Australian brands that are in different stages of their export journey. The showcase events create great opportunities to learn and help one another.”
The Trade and Investment Queensland Food Buyers Showcase was attended by 15 Queensland companies and buyers from the Middle East, South Korea and China.
Queensland food producers interested in exporting can contact Geoff Goh, from the Trade and Investment Queensland Food and Agribusiness Team, on 07 3514 3075 or email email@example.com.
Trade and Investment Queensland is the Queensland Government’s global business agency with an international network of offices in key markets and a domestic network servicing regional business.
More information on how Trade and Investment Queensland can assist with export or investment opportunities is available from www.tiq.qld.gov.au.
Director, Corporate Communications
Trade and Investment Queensland
+61 447 972 744