What they achieved
In April 2017, Achacha Fruit Plantations flew the world’s first commercial-scale shipment of Achachas to Hong Kong food distributors Wing Kee Produce Ltd. The first shipment contained 30,000 Achachas, or 1,350kg of fruit.
This first shipment sold well, and the farm entered into discussions regarding a second order.
Achacha Fruit Plantations also exports to the Middle East, UK and North America.
How they did it
TIQ staff with on-the-ground experience in Hong Kong introduced the CEO from Achacha Fruit Plantations to key decision-makers at Wing Kee Produce Ltd. Following email negotiations, an order was confirmed and the shipment went ahead.
This followed an earlier experience where the plantation had tried unsuccessfully to close a Hong Kong export deal with another buyer.