What they achieved
In September 2014, Weis launched three sorbet products at Homeplus: mango, summer berries, and lemon.
In July 2015, Weis launched two different frozen yogurt products at Lotte Mart, Korea’s third-most popular supermarket chain.
How they did it
TIQ’s Queensland staff and team in Korea worked together to assist Weis Frozen Foods to break into the Korean market.