Queensland’s new Agent-General Linda Apelt has taken up her role in TIQ’s London office.
Queensland’s new Agent-General Linda Apelt has taken up her role in TIQ’s London office, and is keen to start forging fresh business connections between the Sunshine State and Europe.
The Agent-General is the Queensland Government representative in the United Kingdom, and fosters trade and investment between Queensland and Europe.
Ms Apelt, a former long-serving director-general in various Queensland Government departments, said she was especially keen to promote Queensland as a filming destination.
‘In addition to continuing to promote commercial opportunities for trade and investment in Queensland, I would really like to strengthen the reputation of Queensland as a premier destination for investment in the screen industry,’ she said.
‘While Screen Queensland already has a strong reputation for attracting investment in screen from other regions, I can see there’s more potential to be tapped from the UK and European markets.’
Ms Apelt said she was also interested in connecting the state’s young start-ups to the opportunities likely to emerge post-Brexit.
‘I’m particularly keen to introduce young entrepreneurs across the creative arts and commercial sectors to business development opportunities in the UK and Europe.
‘It’s important to keep an eye on new opportunities, which will inevitably arise from Britain seeking new free trade agreements with trading partners post being part of the Single Market and Customs Union.’
Ms Apelt will also be responsible for liaison with the Royal Family and the Commonwealth Games Federation in the lead-up to the 2018 Gold Coast Commonwealth Games.
She has been appointed Agent-General for the next 18 months and is the first woman to serve in the role.
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