In the heart of Osaka’s LUCUA district, the largest commercial station complex in Japan, Queensland didn’t just show up—it showed off.
DEMOExpo is a city-wide cultural and commercial activation in Osaka that brings the spirit of World Expo 2025 to the streets through immersive experiences, pop-ups, and public engagement.
From sizzling wagyu steaks and presentations from Iron Chef Hiroyuki Sakai to the rhythmic pulse of First Nations performers, Trade and Investment Queensland (TIQ) delivered a bold, immersive brand experience at DEMOExpo 2025 that fused food, culture, education, research and commerce into one unforgettable activation.